SO, THE IDEA WAS…
AZURIDGE ESTATE HOTEL
We were part of a small team that named, envisioned the brand and its experience, and marketed this wonderful destination estate in the foothills of the Canadian Rockies. On our first visit we were moved by expansive Alberta skies, and these skies expressed so aptly the experience of being at Azuridge that they provided a visual and emotional theme to tie all future messaging together.
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